Life is short. Stay awake for it. Hand crafted. 100% Arabica coffee. State of coffee goodness. Fueling adventure since 1992. Coffee isn't just our business, it's our unrelenting passion. We love to roast it, brew it, smell it, and (duh) drink it. But most of all, we love how it brings people together and inspires adventure, big and small. Recyclable (Not recycled in all communities). K-Cup pods. Peel, empty, recycle. Certified 100% Rainforest Alliance. Only Genuine K-Cup Pods are optimally designed by Keurig for your Keurig coffee maker to deliver the perfect beverage in every cup. To learn more, visit Keurig.com/GenuineK-CupPod. Peel: Starting at puncture, peel lid and dispose. Empty: Compost or dispose of grounds. (Filter can remain). Recycle check locally (Not recycled in all communities) to recycle empty cup. Visit keurig.com /recyclable to learn more. Please recycle. how2recycle.info. The worls's top 1% of coffee beans. Committed to 100% responsibly sourced coffee. www.keurig.com/ResponsibleCoffee.