Natural flavor. No artificial flavors. 14 g complete protein. 5 g sugar. Gluten free. Low glycemic (Low-glycemic-index foods digest slowly for prolonged levels of energy). See nutrition facts panel for saturated fat content. Non-GMO ingredients sources. New look. Same great taste. Family & employee owned. The trouble with protein bars is that most work a heck of a lot better than they taste. That's why we spent a little extra time in the kitchen to craft this Clif Whey Protein bar to be completely unique and totally delicious. We created it with high-quality ingredients like oats, nuts, cocoa, and whey from pasture-raised, grass-fed cows. The result is a crispy, light-textured, chocolaty snack with 14 grams of hunger-fighting protein, 5 grams of sugar, and a taste that’s unlike any protein bar you've ever had. - Gary & Kit, Founder and Co-CEOs of Clif Bar & Company. Whey protein from grass-fed cows. No high fructose corn syrup. clifbar.com. 1-800-ClifBar M-F 8-5 PT. Clif Bar Family Foundation. Certified 100% recycled paperboard. This carton is made from 100% recycled content with a maximum 65% pre-consumer content and a minimum 35% post-consumer fiber content. FSC: Recycled packaging made from recycled material. www.fsc.org. Please recycle. The trouble with protein bars is that most work a heck of a lot better than they taste. That's why we spent a little extra time in the kitchen to craft this CLIF Whey Protein bar to be completely unique and totally delicious. We created it with high-quality ingredients like oats, nuts, cocoa, and whey from pasture-raised, grass-fed cows. The result is a crispy, light-textured, chocolaty snack with 14 grams of hunger-fighting protein, 5 grams of sugar, and a taste that's unlike any protein bar you've ever had. Gary & Kit Founder and Co-CEOs of CLIF Bar & Company