Go Blonder Gradual Lightening Blonde Shampoo
Go lighter and brighter as you wash with John Frieda Sheer Blonde Go Blonder Lightening Shampoo! This brightening shampoo for blonde hair cleanses while gradually brightening up natural, color-treated, or highlighted blonde shades. With citrus extract and chamomile, this gradual lightening shampoo helps to deliver illuminated, sun-kissed color, while strengthening hair. Mild enough to use every day, John Frieda Sheer Blonde Go Blonder Lightening Shampoo by Kao USA is ammonia- and peroxide-free and leaves blonde hair feeling as good as it looks.