Gluten free. No trans fat. GMO free potatoes & oils. Simple & satisfying. New bold flavor. Here in Great Lakes country, we keep things simple. After all, nature has provided all we need. Clear water. Blue skies. Sugar sand beaches. We just add family and friends to help us enjoy it all. Snack Simple: non GMO potatoes and oils; cholesterol free; gluten free; no trans fat; skin on; kettle cooked in small batches; made fresh in Traverse City, MI. There's a lot to be said for the simple life. Especially when it's right at your fingertips. So dive into a bag and snack happy! - The Girrbach Family. greatlakespotatochips.com. Questions or comments? Visit our website at greatlakespotatochips.com. Made in Traverse City Michigan. Proudly made in Michigan.