Toasted multi-grain flakes and crunchy oat clusters. 11 g of protein. 6 g from milk. 5 g from cereal. Per 1-1/4 Cup Serving: 240 calories, 0 g sat fat (0% DV), 260 mg (11% DV), 18 g total sugars. Essential Nutrition: 25 g of whole grain; 3 g fiber per serving; 11 g protein with skim milk. 5 g from cereal + 6 g from 3/4 cup skim milk. Beta carotene (source of vitamin A). See nutrition facts for As Prepared information. Antioxidant vitamins C, E & beta-carotene. Low in fat Contains a bioengineered food ingredient. Our best in every bite. Made with whole grain oats & wheat. Seize the Day: I feel like I'm making a smart breakfast choice with Kellogg Smart Start cereal. With antioxidant vitamins C, E & beta-carotene, these toasted multi-grain flakes and oat clusters are a really great way to start my day. BCTGM: Bakery Confectionery Tobacco Workers & Grain Millers union made. AFL CIO CLC. kelloggs.com. how2recycle.info. smartstart.com. Did you know? Explore all the good stuff you may not know about your favorite cereals at kelloggs.com/DidYouKnow. Visit kelloggs.com. Call: 1-800-962-1413. Provide production code on package. Kelloggs Family Rewards: Collect points. Earn rewards. Two easy ways to collect points. Go to kfr.com to learn more. Learn more at kfr.com. Certified 100% recycled paperboard